One simple metric is the key to winning today's biggest opportunities and tomorrow’s.
Few leaders or companies recognize the importance of this metric or track it.
That number is how many recommenders your business or product has.
Recommenders are confirmed at the point of sale and are motivated only by the goal of helping the people they care about.
They have no expectation of personal gain.
A recommender persuades people to purchase a particular product or service: Yours.
More than half of your Recommenders are not on customer or social media lists. In fact, to almost all business they are invisible.
Their immense potential to grow your business is being missed.
One neurotech and data science company has created the solution.
Make the Invisible Visible
Jack Harvey is a proven growth-oriented technology executive with results-driven performance in a variety of complex technical fields including data science, social media, ad tech, mobile payments and software. Jack most recently served as President and CEO of Own The Room where he led their worldwide growth bringing the Own the Room communications methodology to over one hundred Global 500 companies in twenty-seven countries in seven different languages. Prior to Own The Room Jack served as EVP, Partnerships, at TechStars juggernaut Gnip where he helped set the stage for their nine figure sale to Twitter in 2014. By building powerful relationships with Global 200 organizations Jack has been instrumental in helping companies pave the way for IPO, acquisition, new product launches and entering new markets worldwide. During his career, he has interacted with some of the world’s most influential leaders in technology, finance, medicine, sports, media and been featured in Fast Company and MSNBC.
Robert Cooper, Ph.D., is a neuroscientist, New York Times bestselling author, and high-performance business strategist. He is the founder of Cooper Neuroscience Lab and serves as Chair of Recommenders Inc. and CEO of Cooper Strategic, a global consulting firm drawing on a peak performance database with over a million leaders—using neuroscience to help record-setting leaders and teams get the most out of their brains, time and performance. Clients include senior executives and top teams at GM, Coca-Cola, Intel, 3M and over half of Fortune’s 100 Best Companies to Work For—along with a range of rising-star enterprises disrupting industries and creating vast new opportunities. An All-American Swimmer, U.S. Marine and jet pilot, Cooper has been called “a national treasure” by Professor Emeritus Michael Ray, Ph.D., of the Stanford University Graduate School of Business. From industry nominations, experts, and an independent panel of judges interviewing CEOs, Cooper was named one of the “Most Influential Thinkers” for his impact on leadership and people strategy—“a definitive list of the top influencers who challenge conventional thinking, are visionary and transformational, bring credibility both inside and outside the business, command the respect of peers and key stakeholders, and add real value to the business.” In an independent rating by the Global Senior Management Interchange, the value of Cooper’s work was rated at 4.9 out of 5.0.
Leslie Cooper is co-founder and Chief Operating Officer of Recommenders Inc., Insiders Institute, and Cooper Strategic. She has designed and led global initiatives and seminars for leaders and spouses in a number of prominent companies. Leslie specializes in drawing together leading edge, proven insights on work-life balance, personal energy, health and wellness. Her background includes studies at The Fashion Institute of Technology in New York City and Colorado University, Boulder, with focuses on entrepreneurial design, business management, health and performance sciences, and the accelerated growth of new brands. She is also a widely acclaimed authority on high-energy living for leaders, entrepreneurs and super-busy families. Books with her insights have sold more than three million copies.
Ann Lawrence is the Global Co-Chair of the Retail Industry Sector for DLA Piper and focuses her practice on a wide variety of retail brands including e-commerce, affiliate marketing, digital media, fashion, jewelry and branded consumer products. A graduate of Yale University and Columbia Law School, she has been noted by Forbes in "Female Innovators in the Business of Law," Over the past five years, Ann has served as a senior strategic advisor on a range of Cooper Strategic client engagements, including GM, Cruise Automation, Coca-Cola and Thrive Global.
Shanna Cooper is a brand and marketing strategist. She attended the University of Iowa and graduated from Michigan State University, served as a director of partnerships and events for Force Brands in New York City, and is currently CMO of Insiders Institute and Recommenders Inc.
Gerald de Jaager has consulted to more than 75 organizations around the world and provided training to more than 20,000 leaders. A Phi Beta Kappa graduate of Yale who taught at Yale (where he was rated as one of the ten best teachers) and attended Yale Law School, his clients have included Apple, General Electric, Intel, and Toyota. He is the author of four books for leaders, including See New Now: 25 Brief Stories for Big Breakthroughs.
Jordan Hilario is based in the Philippines and is co-founder of Pinoy Jobs, a job posting board in the Philippines. He has over 16 years of web development experience and has worked the past five years for Cooper.
Carla Clark, Ph.D., earned an honours degree in biochemistry and a Ph.D., from the University of Edinburgh, Scotland, after which she went to complete six years of post-doctoral research in biophysical chemistry and molecular science, with an emphasis on the neuroscience of behavior change. A regular contributor to Brain Blogger on Neuroscience, she is the co-author of Mind Your Health: The Ultimate How-To Brain Training Manual.
Nanxi Liu is co-founder of Nanoly Bioscience and founder and CEO of Enplug, Inc., a technology company building the largest network of interactive indoor digital billboards—named one of the “Top 30 Startups to Watch” by Entrepreneur Magazine. She was a Fellow at the Clausen Center for International Business & Policy at the University of California; she won the Dell Social Innovation Award; and led the team that won the British Airways Ungrounded Innovation Competition.
Virginia Shiverdecker is a nationally recognized leader and expert in Brand Development and Marketing in the Retail and Fashion Industry. As an award winning market strategist, she leads multi-diciplinary management and creative teams in world class agencies like McCann World Group, NYC and in high profile companies across the US and internationally including Target, Kohls, Staples, Martha Stewart, Vera Wang, Penske and Billabong.
Ginny flexes both sides of her brain making her recognized for stellar breakthrough postioning platforms that change the destiny of companies. She parlays this expereince into helping entreprenurial ventures from fashion launches and consumer goods to engineering and wealth management.
She is a contributor and speaker with The National Retail Federation and National Association of Professional Women.
An adventurer at heart, Ginny travels to Africa on philanthropic missions advocating Abod Shelters Foundation as Executive Director.
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